Wednesday, August 13, 2014
It tries to reverse to try to low attack team and the German 'copy to' Lufthansa
When disaster struck, successful selection of German soccer, had been preparing to board the "Lufthansa" Siegerflieger last month in Rio de Janeiro. Put a plan that has been carefully prepared surface of the company in order to become the focus of attention is beyond question the choice of champions, one method of luggage, crashed into the Boeing 747-8. It was left to the engineer to determine the airplane is whether the takeoff conditions 28 years of age Lufthansa. After consultation with Boeing, he approved the flight finally. Carsten Spohr, new Chief Executive Officer (CEO), finally, PDE breathe easily. Spohr has a license to fly the Airbus A320, it says without having to vomit CAA two weeks ago, and was able to fly a jet. However, in rare cases, since May, it is assumed the leadership of the company, he does that you had to face the kind of turbulence that affected the hundred days of his first in the office. To cause an impact to the industry, the overthrow of eastern Ukraine Malaysia Airlines plane, led to about reconsiderao so that it broadcast the certainty informaes for flight. In order to accumulate the excess capacity in the European routes in North America and, after following the one case of his rival, On the other hand, the action of Lufthansa CAAM Spohr, she cut of the profit targets of the company for the 2014-2015 . Despite expectations more modest investors, the company became so to feel the effects of the competition of low-cost carriers in Europe, proved disappointing, sales of Lufthansa the second quarter, the root of the Middle East . Adam Berry - 15. July. The 2014 / AFP, after winning the World Cup in Brazil, which is similar to the selection that has been adopted by the massacre of football in Germany, the response of the attack Spohr to this disturbing image SELECT that arrived in Berlin . "Ability to win the world title to be able to play only defense. "In addition to the innovation efficiency of low-cost, high quality, new growth areas," a summary of the plan of him as he you said in an interview in Munich ", I want to create a path for the progress it . A month ago, a new service for low-cost and long-haul routes was captured headlines when it was announced a new strategy, and Spohr promise of new services in the short-range low-cost European,. However, the idea was to try to expand in order to Lufthansa to solve their problems, but in Germany, according to without facing the problem of high cost to its base, atraram criticism of analysts. In order to protect the generous conditions of the ground team and pilot and wages, union went on strike this year. Described the strategy as "missed Damian Brewer, is RBC Capital Markets, may not be sufficient to solve the problems the company is facing" an opportunity. In the 2015 program, the cut after the end of the € 150 million of the company's cost, it is pointed out that has continued is to focus on efficiency, Spohr even reject this interpretation. He says board decided in recent years to adopt the new measures of efficiency. For example, (more than German, Austria, in her), including the company that carries passengers Lufthansa Group, that help optimize traversal process revealed a complex structure on a large scale now consultants McKinsey he. Project of McKinsey j done in maintenance area within the company, the unit. McKinsey, the decision "We see if it matches the complexity of the Lufthansa Group as easy aviaoea to react to changes in the market at the same rate of competitors Completely". He says that there are reducing the time required to achieve the needs of the ideas Lufthansa new half. Spohr is mentioned him to make a slim erpida of the company, and wish to reduce the number of hierrquicos of the upper layer to Lufthansa in the layer. Company other, on the one hand, the position preferred ", and he would like to say that it holds the behavior of the" feed, to increase the participation of aviation-related revenue companies in the Lufthansa Group. Regardless of one third of the plane in the circulation of using the services of "feed our, 10% of them, you have to fly, you can use our service for maintenance, " he. Therefore, Lufthansa benefits of growth in the sector, even if you're getting the passing passengers along one of the rival company in Prsico and bay and believes operation Spohr, the service is being used as a hedge . Long interval to create a barrier of long-distance low-cost in the past and one service during the flight and the height of the fuel cost, but if the other person failed or did not, Lufthansa has proved to success Spohr before. For now, the fact that rather than using an Airbus A330 and 7 Boeing 767, to wait for a better model of the fuel consumption more efficient, such as the Airbus A350 and Boeing 787 such, he EST Lufthansa . It was determined the company to act with a partner or alone. Before the end of this year, "I want to be in the air he. If it works, use the 787 and A350, he said "you will limit yourself to 7 airplane we probably we later. Because they perceive the risk she founded the company already, stealing customers from long-distance operation, analysts, closely, you will need to observe the behavior. Airlines of major European other concluded that the threat response of competition on the only Gulf carrier Prsico form partnerships with them - a strategy that Lufthansa has been resistance in the past. Emirates, Etihad Airways, Turkey and Qatar - but say before becoming its chief executive in (CEO), Spohr is, to deny the possibility of eternal partnership such commanded passenger operations of the company. He says "old world if your, you must be open to work with everyone," said. translated PAUL Migliacci .
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